Education and Research

Future version of marketing “Digital marketing” Digital marketing has been evolving during the last 4 years dramatically and some people are not paying attention. The changes have been coming in different waves for almost 10 years between 2010 to 2020, and these changes are not going to settle down easily. It is going to be brutal in the coming years more than any time before. We have been seeing strong indicators of this major shift in digital marketing, yet we have been consuming it slowly or resisting it Digital marketing has been introduced in our country quite a few years back and people are accepting this form of marketing style. Digital marketing is completely different from traditional marketing. It can be said that, digital marketing is the support for products or services or brands via one or more forms of electronic media. It is expected to be the future of marketing, and it seems likely that digital media will soon replace more traditional forms of marketing. The main...